Shizuoka Matcha Therapy will exhibit at two upcoming events in Japan: IVS2026 Startup Market in Kyoto on July 1, 2026, and Shizuoka Wellness & Foods EXPO2026 in Shizuoka on July 23 and 24, 2026.
Shizuoka Matcha Therapy is a wellness brand from Shizuoka, Japan, that reimagines Japanese tea as “drinkable well-being.” We believe Japanese tea is not only a beverage, but also a quiet moment to reset the mind and body.
At the events, we will introduce the unique charm of Shizuoka tea as a wellness experience. Visitors will be able to explore the aroma, taste, origin, and story behind carefully selected Japanese teas from Shizuoka.
We will also offer a limited selection of premium Shizuoka teas, including Gyokuro from Asahina, hand-picked Sencha from Asahina, and light-steamed Sencha from Kawane.
Gyokuro is one of Japan’s finest green teas, known for its rich umami, smooth sweetness, and elegant aroma. Sencha is the most widely enjoyed type of Japanese green tea, while light-steamed Sencha has a clear color, delicate fragrance, and refreshing taste.
Each tea comes from a distinct tea-growing region in Shizuoka, allowing visitors to experience the differences in variety, terroir, aroma, sweetness, umami, and aftertaste.
We will also introduce our vision for Tea Counseling AI, a personalized tea recommendation service currently being updated. Through this service, we aim to help people choose tea based on their mood, physical condition, and lifestyle.
Event Information
IVS2026 Startup Market
Date: Wednesday, July 1, 2026
Venue: Miyako Messe, Kyoto
Booth: SB-37
Content: Introduction of Shizuoka Matcha Therapy, Shizuoka tea products, and limited tea sales
Shizuoka Wellness & Foods EXPO2026
Date: Thursday, July 23 and Friday, July 24, 2026
Venue: Granship 6F, Shizuoka
Content: Introduction and sales of Shizuoka tea products, and presentation of Shizuoka Matcha Therapy
Through these exhibitions, Shizuoka Matcha Therapy will continue to share the value of Japanese tea with both domestic and international audiences.
We hope to bring the experience of Shizuoka tea to more people around the world, not only as something to drink, but as a meaningful wellness ritual rooted in nature, craft, and culture.
For more details, please see the press release below.
